1. Creating a direct response website to sell your
book.
A direct response site commonly called a mini-site will serve
one purpose. That one purpose will be to sell your book. Therefore,
there’s no community buttons, forums, articles or page
of links. The links that are present will lead only to your
order page. The front or home page contains your sales letter.
The sales letter acts as a mini-salesman that’s on duty
24/7 to tell anyone interested about your book.
2. Selling your print books online.
You can sell thousands of your print books online. Simply set
up an order page with the ability to receive credit cards. According
to your business field you may already have a merchant account.
If so, your merchant account provider will be happy to create
an online account with virtual terminal. No merchant account?
No worries. There are 3rd party payment processors that specialize
in handling secure online transactions. Companies like PayPal,
2Checkout and host of others now handle thousands of online
transactions daily. Most even have connections to handle shipping
charges as well.
3. Developing short ebooks from your books.
If your print book is short enough, you can simply convert
your book from word document to PDF (portable document format.)
If not, use short excerpts from each chapter to compile your
e-chapters.
Develop your e-book with pages from 10-100. Make it the same
topic as your book formatted with sections and/or chapters.
If your time permits, you might consider adding additional value
for your reader by writing each new ebook chapter to answer
a list of problems your audience has. Include several solutions,
illustrations, exhibits, checklist and/or worksheets. Compile
into an ebook then give it away to your website visitors to
promote your longer version print book.
4. Writing short articles excerpted from your book.
I am almost sure like me you have the material needed for your
articles in your book research files, speeches, life long experiences,
your skills, hobbies or career. You might have extra information
that wasn’t room for in your book. Now is a perfect time
to revisit that information.
Begin to examine your life for article ideas related to your
book topic. You might be surprised at what you find. Translate
any of these into short articles with 400-1200 words. Also,
simply use excerpts from your book to convert to short articles.
For example, even from my shortest book, I was able to excerpt
small pockets of information and develop into short articles.
5. Creating short reports from the material in your
book.
Expand your article with stories, examples, illustrations,
exhibits and resources. Create a three-twelve page report full
of specific information your audience wants.
Put your report or e-course on auto-responder so that you can
collect the email address of each person interested. That way,
if they don’t buy from you after receiving your free useful
report, they get other opportunities to buy from you as they
receive additional emails from you.
Every one that has sold thousands of books had to start somewhere
less than the best seller list. Realize that kind of sales took
time to grow. Remember, it depends on how much time you are
willing to invest. Think about how much effort you invested
in writing your book then be willing to put at least an equal
amount of time into marketing it. Get started now; a whole new
internet market awaits your message. Start by selling those
books stacked in your garage. Sell more books and prosper!
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© Earma Brown, 11 year author, business owner, web developer
ebk:
10 Easy Ways to Market Your Books Online
helps service business owners, professionals and writers who
want to write and market their best book now! Visit her at http://www.bookwritinghelp.com
or http://www.book-marketing-help.com
for more book writing and marketing tips.